The beauty of this book is it’s sincerity and authenticity. Paul takes us on a personal journey, as he transforms from an unhappy, yet successful, engineering manager, to a successful multimillionaire in Social Media - a field he knew nothing about.
He walks us through his emotional exuberance, then regret, after quitting his engineering job. He quickly went broke following his dream to be day trader, losing all his life’s savings. Feeling anxious and deeply in debt, he happened to open a Twitter account. He could never had known at the time, that this one action would completely change his life forever, as well as the lives of many others worldwide. Immediately after opening his Twitter account, he met a mentor who showed him how to make money on Twitter...while sleeping.
This was without even having anything to sell! Paul made about $50 his first try. This ignited such a passion in Paul and a thirst for more. He applied his ability to learn quickly, toward understanding how to make money on ALL social media - Twitter, FB, Instagram, etc. He soon began making thousands, then tens of thousands of dollars per month and more. In his book Paul explains explains exactly how he did it. He provides a clearly written, step by step guide, along with the simple tools one needs to get started.
He writes with a level of transparency and sincerity, that has you thinking he’s speaking directly to you, personally. He seems to want you to clearly understand and share in his success. Paul is not a trained marketer or psychologist, but uses his gifted wisdom and insights on human nature to explain “why” his methods works. In less than ten years Paul has risen from a complete novice, to an internationally reknowned expert on social media.
Whether you want to try your hand at making money on social media, or improve your business results, or simply be inspired by a fascinating autobiographical journey, this book is an excellent read!
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